Wednesday, 9 November 2011
Revolights: Pushing Two Wheels Forward Into The Lights (for newsgallery.com)
See the original article posted HERE
With Mayor Bloomberg installing more bike lanes each year it is important to recognize the difficulties that arise from traffic and pedestrians sharing the road with cyclists, especially in terms of visibility. With accidents and injuries being commonplace for both cyclists and pedestrians alike it's clear a solid solution is needed to appease all parties involved, and that's exactly what the team at Revolights have been working on.
When Adam Pettler ran into old friend Kent Frankovich at a party in 2010 the Revolights revolution was born. And with the inclusion of Jim Houk, described as the companies '…inspirational speaker', Revolights succeeded in raising it's $43,500 kickstarter funding website goal in only one month, and have now raised an astounding total of $215,621. A true testament to the biotechnical threesome that clearly shows their idea is not one to be sneezed at. As explained on the Revolights blog (http://revolights.com/) the bicycle lighting system '…consists of 2 thin profile LED rings (white in front, red in back) that mount directly to each wheel rim using a series of rim specific clips. Power is supplied via a thin wire to the hub where a lightweight and slim USB rechargeable battery is held in a special bracket.' Essentially Revolights are revolutionizing bicycle safety and have obviously earned the respect and support of the cycling community.
So when can you get your hands on this great new innovation? At present the Revolights team are working on prototype V5 of the product, doing all their upgrading and prototyping by hand before involving manufacturers in an effort to stretch their publicly pledged funds a little further. However you can grab a sneak peek at this highly anticipated product if you happen to be in the Dan Francisco area between 12th-13th November. The Revolights team will be unveiling the V5 prototype at the 4th Annual San Fransisco Bike Expo, so be sure to stop by their booth and see the magic for yourself.
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